Brand Overview

Brand Overview

Zoo Med is a U.S.-based specialist brand dedicated to the care of reptiles and amphibians. Founded by professionals with hands-on experience in herpetology, the brand places strong emphasis on science-based husbandry and species-specific needs.

Zoo Med products are widely used by hobbyists, advanced keepers, educational institutions, and professional display environments worldwide.

Who It’s For

Zoo Med products are especially suitable for:

  • Reptile and amphibian owners
  • Keepers who follow science-driven care standards
  • Users managing UVB lighting, heating, and nutrition
  • Intermediate to advanced reptile enthusiasts

Key Strengths

  • Deep specialization in reptile and amphibian care
  • Comprehensive product ecosystem covering multiple care aspects
  • Strong focus on research, education, and species accuracy
  • Widely adopted in professional and educational settings

Product Focus

Zoo Med’s main product categories include:

  • Terrariums and habitat systems
  • Heating, lighting, and UVB solutions
  • Reptile food, supplements, and calcium products
  • Substrates, décor, and environmental control tools